Business of Pleasure Lingerie Journal
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Seven til Midnight Bloggers Brunch

Thanks to collaboration with bloggers, Seven ’til Midnight notes a huge growth on social media in the last year. “It is important for us to connect with influencers to get feedback, get visibility of our designs in the social media realm, and to really give back to those who support us the most.” – Lisa Linh, Seven ’til Midnight. Seven ’til Midnight... Read More

Lace.com Launches Site

Lace.com Launches Site

“We wanted to give consumers an e-commerce shopping experience that addresses the need for a diverse selection of intimates in standard and plus sizing.” – Daniel Freedman, Lace.com CEO. TBMBM announced the official launch of its newest online retail venture, LACE.com — a new lingerie retail destination will supply lingerie, sleepwear, shapewear, activewear... Read More

ILS 2016 Preview

Seven til Midnight 2016 Collection 2

Above: from ILS 2016 Preview: Seven ’til Midnight’s 2016 Collection, Risky Love. Contact: sales@seventilmidnight.com. The next few months move extremely fast and we want to update our readers on what to expect from the International Lingerie Show (ILS) in 2016. The next edition of ILS is slated for April 4 – 6, 2016 at the Rio Hotel in Las Vegas and there’s... Read More

DisplayStar at Work

DisplayStar Intimate Fashions

“Why torture yourself? Let DisplayStar take the anxiety out of your trade show planning.” We think you’ll find us a pleasant surprise. We understand the frustration of preparing for a trade show. It requires the genius of Picasso’s creativity with Martha Stewart’s party planning skills. Since 2002, DisplayStar has been helping companies tell their brand’s unique... Read More

Bluestockings New Photoshoot

Bluestockings Boutique Photoshoot

“Bluestockings Boutique’s trans­inclusive, body positive photo shoot challenges the lingerie industry to be more LGBTQIA+ inclusive.” Bluestockings Boutique, an alternative, eco-­friendly lingerie and underthings boutique geared to the LGBTQIA+ community, is excited to share its queer­ and trans­inclusive lingerie photo shoot. This photo shoot offers an alternative... Read More

Booth Displays on Every Budget

DisplayStar Timberline Display

“Serious show-goers don’t need expensive, flashy displays.” It’s hard not to look twice at those million dollar displays with flashing lights, loud music and all the frenzy of a Vegas headliner show. But when a serious, qualified lead is looking for information regarding a company’s service or product—she will be more impressed, feel more invited... Read More

DisplayStar Spotlight

DisplayStar Sassy World Brands

Above: DisplayStar’s Timberline Wave Tops are an ideal display for shows such as CURVE that showcases lingerie and swimwear. Modular designs, with dye-sublimation fabric graphics, make the Timberline easy to customize with light boxes, monitor mounts, shelves and clothing racks. “We understand the pressure our clients face trying to make the right first impression. There... Read More

ILS August 2015 Recap

Vibratex Booth

Above: a customer admiring an Oh la la Cheri style. “The secret is not buying more..it is buying better.” – Michael Moreira, International Lingerie Show. The International Lingerie Show (ILS) wrapped up earlier this month in Las Vegas with a generous selection of lingerie, accessory and pleasure product brands during three days for visiting buyers and press. Above: Tia... Read More

Passion Arrangements Spotlight

Passion Arrangements Home page

“We’re Bringing Passion Back!” Enthralled by its own passion to revive and enhance the old-fashioned romance in intimate relationships, lingerie delivery service Passion Arrangements thrives on bringing the most beautiful intimate apparel to the doorsteps of women, as a passionate personalized gift from that special someone in their life. With designs to suit... Read More

ILS Runway Aug 2015 Recap

Oh la la Cheri

Above: Gregg Homme. The ILS Runway show started with, much to the delight of the crowd, menswear! Last month, the International Lingerie Show put on its popular Runway Fashion Show for visiting buyers and press giving them a snapshot of what brands are rolling out for the upcoming seasons. The show featured over 70 looks from Gregg Homme, Solar Collection, Oh la la Cheri, Tia... Read More

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