Business of Pleasure Lingerie Journal
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The Magic Wand Receives a New Look

Magic Wand

The personal massager loved and trusted by millions of Americans for over 30 years has just received a new look. With much anticipation Vibratex revealed an updated Magic Wand with a new consumer website at the International Lingerie Show (ILS).

Vibratex has been the sole authorized import agent of the Hitachi Magic Wand for over a decade. With the launch of the latest-generation Magic Wand, the company is preparing to expand with further support and stocking opportunities for retail partners.

“While many have tried to imitate the Magic Wand, it has never been equaled in power, quality, durability, or consumer satisfaction,” says Shay Martin, Vice President of Vibratex, Inc. “And, with today’s updates in look and feel, as well as an even stronger construction, we expect consumer demand for the Magic Wand to continue to expand.”

To view the updated Magic Wand please visit For more information, contact Vibratex at or (800) 222-3361.

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